In these modern societies, people live in the realm of materialism and consumerism. We always think the more you get, the better you are, but actually it seems that the more money you spend, the less important it seems. Are we neglecting the value of life and losing our selves in this materialism world? The joy of less gives the reflection about today’s generation in the consumerism world. It challenges and encourages the viewer to implement the culture of less by showing the reverse psychology between less and more.
Listed as : Finalist Crowbar Awards 2010 - Category : Editorial / Publication
Listed as : Finalist Crowbar Awards 2010 - Category : Editorial / Publication
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